Blog

January 17 th, 2024
2024 will be a transition period in gaming

The gaming industry in 2023 will be remembered from two perspectives. The first is the viewpoint of gamers – the past 12 months have been full of outstanding games, from Baldur's Gate III and The Legend of Zelda: Tears of the Kingdom to Alan Wake 2, to name just a few.

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January 16 th, 2024
The role of journalists and reviewers in PR campaigns. How to capture media attention?

Gaming journalists, especially those working in newsrooms, are daily bombarded with dozens of press releases, interview proposals, article ideas, and event invitations. With such a huge wave of information, capturing their attention becomes more than challenging. However, it is important to remember that this is a crucial element of an effective PR campaign. So, how can we pique their interest and make them want to listen to us, ultimately ensuring that we reach the readers?

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