We work on many levels
As an international gaming agency we work with companies and brands from the video games industry - be it veterans or those just making their first steps. We help build product awareness and reach a suitable audience. We specialize not only in video games (PC, console, mobile), but also in hardware and events, both online and offline. To make sure everything is better.
Our database of journalists and creators has been built over years of working together on multiple projects.
We will create a PR plan tied to the production and publishing cycle of the game. Each title requires a unique approach - different tools and a targeted audience.
We will pick content creators suitable for your game or product to make sure we can efficiently reach your target group.
We can draft, translate and send press releases for you. We will also follow-up with journalists and create a neat report.
We will draft a comprehensive plan tailored to your needs and implement it.
We will execute them online or offline, depending on the product and target audience.
We can arrange your presence on gaming events, from designing the booth to inviting the media.
We will set up your Discord server, configure it and moderate the conversations.
We will show your game in appropriate places and get users’ attention.
We will audit your Steam card, prepare dev diaries and stay in touch with your fans to make sure the community is active.
Production from A to Z
We will prepare the script, takes, choose music and put everything together.
Full control over the process
We are the ones making the trailer, but it is your game and we need to be 100% sure that our work meets your expectations.
Looking for something else than a trailer?
We can also create gameplay videos, tutorials, dev diaries and others.
Looking for publishers
We will prepare a deck of your game, choose appropriate publishers and pitch it to them.
We know what you can expect, what you need to be aware of and we will make sure there are no traps in the agreement.
Looking for business partners
Do you need a particular service or a recommended company? Let us know - we will talk to the right people!
Ghostrunner release in Poland
The Vanishing of Ethan Carter release (Switch)
Teamfight Tactics Video Tutorials
We have been using better. services in terms of video production and coordination of publishing and localizing content for years and we are very happy with the results. In the projects we can always see precision, promptness and attention to detail, combined with proactivity and reliability.
Better swiftly finished the project and supported us with their knowledge of the Polish market and gamedev industry. With their help we achieved our goal and gained knowledge which will help us with further endeavors.
I can recommend the entire better. team in good conscience. It’s great to work with people, who are not only extremely professional, but are also hyped by what they’re doing
Better helped us find a publisher for our game "Tools Up!" in a critical moment. They prepared a professional game pitch and reached out to over 30 different companies. We are happy with their support and we will be in contact with them in the future.
better. is a trustworthy partner who helped us to promote our production.
A reliable and trustworthy partner - you can rely on them.
Co-founder of the agency, supporting the business activities of the company. One of the founders of the Polish Indie Games Foundation which has been helping Polish indie developers in Poland and abroad for over 6 years. The idea man behind Model Builder, member of supervisory boards of companies traded on the Warsaw Stock Exchange: Moonlit S. A. and One More Level S. A.
Co-founder of the agency, responsible for PR, marketing and video production. Active in the industry since 1999, for many years a journalist for PSX Extreme, editor in chief of Gamezilla and Polygamia, author of “Nie tylko Wiedźmin. Historia polskich gier komputerowych”, a book about the history of Polish video games.
Co-owner of the agency, responsible for business development and legal. He wanted to become a lawyer, but ended up in the games industry, so it looks like he failed successfully. Gained experience as a business developer at cdp.pl and GOG.com. He loves games, candy and memes.
Head of PR and Marketing at better. gaming agency. He started his public relations journey with The Witcher 2. Since then he has worked for ZnanyLekarz.pl, PKN Orlen or Łowicz. Starred with Eurovision 2003 finalist in the 189th episode of “Lombard. Życie pod zastaw”, as a customer buying a hair curler. He still considers this to be the role of his life.
He played video games, still plays and will be playing - there’s probably nothing that can change that. Used to be a journalist, writing for Gram.pl, but now he’s on the other side of the barricade, working as a PR Specialist at the agency. In-between PR stuff Kuba runs a podcast about - guess what? Yep, games! This was not expected even by the Spanish Inquisition.
Account Manager at better. gaming agency, who intertwined his previous agency experience with hosting radio broadcasts. Patryk's journey with video games started when one of the gifts he received was a Pegasus instead of a PlayStation. Until this day it’s been the best misunderstanding of his life. Lover of animation, guitar sounds and leveling up in online games.
For years he had 3 passions - popculture, sport and social media. And even though it’s quite an unusual mix, already Dragon Ball taught him that what seems to be different can result in an outstanding fusion. That’s the way things are in his life, so he constantly combines them. Currently, a journalist in PPE.pl, Social Media Specialist in better. gaming agency and a Manchester United player (in his unfulfilled dreams).
Share capital: 5 000 PLN